Short-term rentals today: rules, technologies, and challenges of a transforming market

The short-term rental market in Italy is experiencing a phase of rapid and complex expansion. Bookings are growing, hosts are increasing, but the public and regulatory debate on housing, cities, and tourism is also intensifying.
This roundtable offers an updated overview of what is happening today: from new regulations to emerging trends, from the role of technology in management and automation (for example, self check-in), to the challenges of sustainability and urban coexistence. An exchange between Italian startups to explore new frontiers of hospitality, enriched by the European perspective of an Austrian startup active in the alternative hospitality segment.