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TTG Travel Experience   13th-15th October 2027  Rimini Expo Centre, Italy
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Trends 2026, Scenarios 2027 and Real-Time Strategies. Discover the evolutions of the HBenchmark project for FAITA

FAITA AGORÀ

The Open Air market is evolving at an extremely rapid pace, with booking dynamics that change considerably from season to season.

The objective of this speech is to provide tools to transform data into operational and immediate actions. Through the potential of the HBenchmark Open Air ecosystem, developed in collaboration with FAITA, we will deliver a snapshot of the 2026 season, analysing and comparing in real time the performance of the various national clusters. Finally, we will already offer today a look at the trends that the 2027 season holds for those who already use the tool.

Organized by: Hbenchmark

15 October, 3:00 pm - 3:45 pm

Language

Italian

Category

Trends

Speaker

Lia Dal Cappello

Lia Dal Cappello

Project e Account Manager per il settore Open Air