Elisabetta Maria Pina

Elisabetta Pina is a professional journalist, photographer and communication consultant with extensive experience in the tourism sector. She collaborates with specialist and general-interest publications, including L'Agenzia di Viaggi Magazine and DOVE Viaggi, and her blog KMag, covering destinations, hospitality, sustainability, trends and innovation in travel. She supports tourism boards, destinations and companies in developing communication strategies, media relations and storytelling projects. As a professional photographer, she created Somewhere in Milan, an editorial and photographic project dedicated to an unusual and lesser-known Milan, which brings analogue and digital photography into dialogue to tell the story of the city through a contemporary lens. The volume Somewhere in Milan was also born from the eponymous project. She is also a television author and creator of editorial formats (for La7 and NOVE) and podcasts dedicated to the themes of travel and health. For over fifteen years she has been covering tourism through articles, interviews, events and editorial projects, observing the evolution of the sector with particular attention to new communication languages, travel experiences and the promotion of local territories.