Francesco Traverso is CEO and Co-Founder of HBenchmark, a company specializing in benchmarking, business intelligence and analytics solutions for the hospitality sector. With over thirty years of experience in the IT world, since 2016 he has been leading the company's growth, contributing to the spread of data culture in tourism businesses and destinations. He is currently engaged in the development of advanced artificial intelligence solutions applied to performance analysis, market trend interpretation and decision-making support for Camping Villages, hotels, hotel groups and DMOs.
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