Luca Moschini is Managing Director of Trentino holidays, one of Italy's leading tour operators in mountain tourism. An expert in digital innovation in travel, he oversees projects in artificial intelligence, agentic AI and data analysis applied to customer care, traveller assistance and the automation of tourism processes. He collaborates with businesses and destinations to experiment with the use of AI in operational processes and customer relationship management.
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Agents on the move. How to put AI to work in tourism
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